SalesForce is the leading Customer Relationship Management (CRM) platform that completely runs on the cloud. It offers various services like SaaS (Software as a Service) and PaaS (Platform as a Service). SalesForce provides cloud based tools like SalesForce Sales Cloud, which manages the organization’s sales and customer support. It is more suitable for sales teams of B2B and B2C. SalesForce Marketing Cloud enables you to manage the marketing part of your business. SalesForce Community Cloud is more suitable for organizations that need to enable communication between employees, partners and customers. Companies that work with huge amounts of data have the SalesForce Analytics Cloud which enables a business intelligence platform them to handle data effectively. SalesForce Health Cloud is more of a health care IT based solution. This can be incorporated by health care organizations that need to manage patient related records.
SalesForce changed the traditional CRMs that were hosted on the organization’s server in the past. The overheads of maintaining CRMs in the traditional way were very high for the organization and time consuming as well. This was one of the major reasons why SalesForce became an overnight success model. SalesForce built a CRM that is affordable and completely cloud based. The new cloud based CRM offered by SalesForce was not just economical, it was time saving too. For example, in the traditional model an idea to grow into an app, it used to take more than a year with the lengthy and time consuming steps in between. Whereas, the same idea would turn into an app within a couple of weeks or in a month’s time with SalesForce. According to its customers, SalesForce is Fast, Easy and Unique. SalesForce is cloud based, which makes it accessible from any point where the user needs it.
What are the career options with SalesForce? Is it stable enough to build a secure career with it? Is SalesForce good for a long term career? To answer these questions, you must go through some mind blowing statistics. According to a recent survey, SalesForce has more than 150,000 customers worldwide. It dominates the cloud based CRM world by holding a market share of close to 20%, well ahead of SAP, Oracle and Microsoft. These top CRM providers hold less than 10% market share each. More and more companies are switching to SalesForce, thus creating more and more job opportunities all over the world. The switch to SalesForce CRM has multiplied the demand for developers and administrators with SalesForce skills.
In the present job market, SalesForce Architects hold the highest paid job profiles across the globe. The wide range of cloud services offered by SalesForce makes it the widely used CRM software across multiple sectors of the industry. Most of the businesses today, use SalesForce CRM to make maintain and grow the customer relationships. Every industrial sector will need a CRM at any stage of their working process. A SalesForce Developer or a SalesForce Administrator is needed in the Communication industry, Financial Service based industry, Health care IT and Manufacturing industries etc, to use the CRM efficiently to maintain customer relationships, customer profiles and other customer related data. SalesForce is not just used by top organizations, due to its affordability, nowadays startups too use SalesForce CRM to save time on building their own CRM.
What kinds of profiles are available for SalesForce professionals? SalesForce professionals can get into Sales, Services and Technology wings of the organization. They can work in the Technology wing as Network Engineers, Software Engineers, and Performance Engineers etc. SalesForce professionals can work in the Services wing as Technical Architects, Success Agents, Program Architect, and Customer Success Specialists. SalesForce professionals interested in Sales can work as Sales Representatives, Account Managers, Business Development Managers, and Business Development Executives. The job profiles will depend on the experience and the qualifications you hold apart from SalesForce.
According to Payscale.com, SalesForce administrators earn in the range of 2,60,000 to 10,00,000 INR per annum depending on their experience. SalesForce developers earn around 2,40,000 to 11,20,000 INR per annum. According to Glassdoor.co.in, the average SalesForce developer earns is more than 5,00,000 INR per annum. Cognizant Technology Solutions is known to pay 6,30,000 INR per annum for its well experience SalesForce developers.
So is it good to learn SalesForce for long term career? Yes it is. The fast evolving cloud based CRM platform offered by SalesForce makes it the most reliable tool for the future. If you plan to take SalesForce as a career path, then you would definitely be the hot favorite among the recruiters.
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